Time in lockdown keeps Tik Toking away

5 May 2020

(TikTok, 2020)

Recently there have been so many new trends such as dietary trends or health and fitness trends however the biggest one yet is the app TikTok. This app has become a huge platform during this lockdown for individuals to socialise, keep up to date with one another, find new songs and much more and no one can get enough of it. 

With most of the world being in lockdown TikTok has remained to keep us all together through amazing content posted by many users “800 million”(Mohsin, 2020) to be exact, including some of the biggest influencers and celebrities such as Kylie Jenner and Addison Rae. The amazing content includes viral challenges such as dances to lip syncing. It has helped bring individuals together as they can share these videos amongst their friends and on social media, this viral social platform has given many people something to talk about and entertained during these hard times of staying in. Many individuals have been able to achieve a large amount of views and followers by their videos going viral.

Personally I have been able to keep up to date with what is going on during my friends’ lockdown period through watching the short videos they post on the platform of their daily activities such as dying their hair or redecorating their garden etc. “teenagers on TikTok are bringing people together with memes about coping during the coronavirus pandemic”(Paul, 2020)

TikTok has not only been a great platform for entertaining but it has also been great advertising especially for artist to promote their songs through viral dances that people can make content to. As a result many songs from TikTok has made it into the charts, such as:

  • Say So (Doja Cat)
  • Tootsie Slide (Drake)
  • Blueberry Faygo (Lil Mosey) 

(For more visit https://open.spotify.com/playlist/37i9dQZF1DWY4lFlS4Pnso?si=wA40TE-vQ2SBEe5rSxwenQ)

Will your video be the next to become viral?

References – 

Mohsin, M., 2020. 10 Tiktok Statistics That You Need To Know [Updated April]. [online] Oberlo. Available at: <https://www.oberlo.com/blog/tiktok-statistics&gt; [Accessed 11 May 2020].

Paul, K., 2020. ‘It’s Corona Time’: Tiktok Helps Teens Cope With The Coronavirus Pandemic. [online] the Guardian. Available at: <https://www.theguardian.com/world/2020/mar/12/coronavirus-outbreak-tik-tok-memes&gt; [Accessed 12 May 2020].

Tik Tok, 2020. A Screenshot. [image] Available at: <https://www.tiktok.com/trending?lang=en&gt; [Accessed 11 May 2020].

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